The data layer

Call Reporting and Analytics

Every call your number receives becomes data: volumes, durations and origins, reported by period in your web console — included with plans from $10 a month.

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  • Volumes, durations, origins
  • Reported by period
  • Included from $10/month

Reporting questions

What does call reporting show?

Call activity on your number: volumes, durations and the origins of calls, reported across periods you can compare — enough to match your plan and staffing to real traffic.

Where do I see the reports?

In your web console — browser-based, so any device opens it. No installation, and no separate reporting product to buy.

Is reporting included or an add-on?

Included. Reporting is part of the service on 1300 and 1800 plans — the plan fees and call rates are published on the pricing page.

How do businesses actually use the data?

Plan matching (is the traffic inside the inclusions?), staffing (when do calls actually arrive?), and marketing measurement (which campaigns produce the calls — paired with tracking numbers).

A phone number that cannot report is a phone number you run on vibes. Call reporting and analytics turn the traffic on your 1300 or 1800 into data — volumes, durations and origins, by period — so the decisions around it (plans, staffing, routing, marketing) rest on numbers instead of impressions. Reporting is included with the service, in the web console.

What the reports contain

  • Call volumes — how many calls the number received, by period. The headline number for plan matching and campaign measurement.
  • Durations — how long calls run, which drives cost on per-second charging and staffing on any given day.
  • Origins — where calls come from: fixed line versus mobile mix shapes your call charges, and regional patterns inform routing.

How businesses use them

Plan matching. Compare a month's actual minutes against your plan's inclusions; when overage approaches the next plan's fee difference, upgrade — the arithmetic is in 1300 number cost and pricing.

Staffing and routing. When calls arrive and where they come from tell you when the phone needs answering and which routing rules (time-based, location-based) earn their keep — the modes are covered in call management and routing.

Marketing measurement. Pair reporting with a tracking number per campaign and the reports answer which medium produces calls — the call tracking model is on the call tracking pillar, with the metrics defined in call tracking metrics.

Reading the first month

One month of real data beats any estimate: volumes against inclusions, origin mix against plan choice, durations against staffing. Adjust from evidence — 1800 number cost and its 1300 counterpart carry the worked examples.

Search the available numbers pool, connect a number, and the reporting starts with the first call. The product overview is at 1300 numbers.

Included from $10/month

Get a number that reports on itself

Search the available pool and connect one — the data starts flowing with the first call.